How dynamic in-scene content works in MarTech3D

MarTech3D apps support dynamic in-scene content, allowing you to update and control images, videos, PDFs, and more β€” directly inside the 3D environment.


That means you can display real, functional marketing and sales content on screens, posters, panels, signs, or even surfaces like tablets and packaging β€” and change it whenever you need to.


πŸ–ΌοΈ What kind of content can appear inside a scene?

You can add and update:

  • πŸ“Έ Images β€” product shots, campaigns, diagrams, signage, infographics
  • πŸŽ₯ Videos β€” product explainers, interviews, animations
  • πŸ“„ PDFs or presentations β€” brochures, certificates, datasheets
  • 🌐 Webpages β€” live content, embedded forms, CRM tools, or spec sheets

These are placed within the 3D space β€” e.g. on a wall-mounted screen, poster board, digital display, laptop, or control panel.


πŸ”„ What does "dynamic" mean?

Dynamic content can be changed anytime via the Martech3D CMS or engine:

  • Swap campaign images seasonally or by event
  • Show different content to different users or audiences
  • Update training materials, certifications, or legal docs
  • Run new videos for launches, trade shows, or internal use

No need to re-render the app β€” the new content appears instantly in your existing 3D scene.


🧠 Why use dynamic in-scene content?

  • Keep your content fresh without rebuilding your app
  • Localise messaging by region, language, or sector
  • Personalise the experience β€” show different content for different product lines or campaigns
  • Maximise reuse β€” use the same 3D scene across teams and audiences

🧩 How does the user interact with it?

You can decide how users engage:


  • Static display (e.g. a looping video or fixed infographic)
  • Click to enlarge or open (e.g. open a PDF in a panel)
  • Hover to show more info
  • Buttons to toggle content or swap campaigns

✏️ How do I update content?

  • Log into the MarTech3D Engine
  • Go to your app’s Content or Media section
  • Swap out the image, video, or file β€” changes go live instantly

If you’re using conditional logic or audience-specific content, our team can help you configure dynamic targeting.


🌐 Works online and offline

Dynamic content is supported in both:


  • Online web apps (updates reflected live)
  • Offline mode (content is cached during sync)

You’ll just need to sync your app via the Launcher to pull in the latest content.

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