How dynamic in-scene content works in MarTech3D
MarTech3D apps support dynamic in-scene content, allowing you to update and control images, videos, PDFs, and more β directly inside the 3D environment.
That means you can display real, functional marketing and sales content on screens, posters, panels, signs, or even surfaces like tablets and packaging β and change it whenever you need to.
πΌοΈ What kind of content can appear inside a scene?
You can add and update:
- πΈ Images β product shots, campaigns, diagrams, signage, infographics
- π₯ Videos β product explainers, interviews, animations
- π PDFs or presentations β brochures, certificates, datasheets
- π Webpages β live content, embedded forms, CRM tools, or spec sheets
These are placed within the 3D space β e.g. on a wall-mounted screen, poster board, digital display, laptop, or control panel.
π What does "dynamic" mean?
Dynamic content can be changed anytime via the Martech3D CMS or engine:
- Swap campaign images seasonally or by event
- Show different content to different users or audiences
- Update training materials, certifications, or legal docs
- Run new videos for launches, trade shows, or internal use
No need to re-render the app β the new content appears instantly in your existing 3D scene.
π§ Why use dynamic in-scene content?
- Keep your content fresh without rebuilding your app
- Localise messaging by region, language, or sector
- Personalise the experience β show different content for different product lines or campaigns
- Maximise reuse β use the same 3D scene across teams and audiences
π§© How does the user interact with it?
You can decide how users engage:
- Static display (e.g. a looping video or fixed infographic)
- Click to enlarge or open (e.g. open a PDF in a panel)
- Hover to show more info
- Buttons to toggle content or swap campaigns
βοΈ How do I update content?
- Log into the MarTech3D Engine
- Go to your appβs Content or Media section
- Swap out the image, video, or file β changes go live instantly
If youβre using conditional logic or audience-specific content, our team can help you configure dynamic targeting.
π Works online and offline
Dynamic content is supported in both:
- Online web apps (updates reflected live)
- Offline mode (content is cached during sync)
Youβll just need to sync your app via the Launcher to pull in the latest content.