Advanced analytics

How MarTech3D analytics and custom dashboards work

MarTech3D includes a full analytics engine and dashboard, giving you real-time visibility into how users engage with your 3D applications — including what they click, explore, download, and more.

Dashboards can be fully customised to match your business goals, teams, or campaigns — making Martech3D not just a visual tool, but a measurable one.

📊 What kind of data can I track?

The Martech3D analytics system captures:

👥 User sessions — who visited, from where, and how long they stayed
📦 Product interactions — what was clicked, swapped, or viewed
🧭 Navigation paths — which rooms or zones users entered
📄 Document downloads — datasheets, brochures, PDFs
🎥 Video plays — which videos were watched and for how long
🔗 CTA clicks — quote requests, demo bookings, external links
🧠 Hotspot usage — what content was opened and engaged with

📁 Customisable dashboards

You can create tailored dashboards to suit:

Marketing teams
Sales teams
Distributors or partner portals
Events or campaign-specific views
Product managers tracking feature interest

Choose what data to display, how it's visualised, and how often it updates.

📍 Example dashboard widgets

Top viewed products
Most engaged scenes or zones
Conversion rate from CTAs
Download counts per asset
Session duration and frequency
Bounce/drop-off points
Device/location heatmaps

📤 Exporting & integrations

Export data as CSV or PDF
Push to BI tools like Power BI or Tableau
Integrate with CRMs or automation tools via webhook or API (on request)
Set up alerts or reporting cadences (e.g. weekly email to your team)

🔐 Is user data protected?

Yes — our analytics system is:

GDPR compliant
Anonymous by default (unless forms are submitted)
Hosted securely on enterprise-grade AWS infrastructure
Configurable to match your data handling policy

🔄 Online and offline support

🌐 Online: real-time tracking
🖥️ Offline: data is logged locally and syncs when the device goes online

Need a custom dashboard?

We’ll help you build one — just tell us what you want to track, and we’ll configure it for your business needs. Speak to your MarTech3D account manager.