How product hotspots work in MarTech3D apps
MarTech3D supports interactive product hotspots β clickable points placed directly on or near products in your 3D environment. When clicked, these hotspots open a customisable info window containing rich content pulled from your MarTech3D CMS.
Theyβre perfect for giving users instant access to detailed product information without leaving the 3D experience.
π What can a hotspot show?
Each hotspot can trigger a pop-up window that includes any combination of:
- πΈ Images β product photos, technical drawings, visual guides
- π₯ Videos β demos, explainers, animations
- π Documents β downloadable PDFs, datasheets, certifications
- π Links β to your website, CRM, or external resources
- π§© Interactive embedded 3D models β e.g. an exploded view or rotating component
All content is pulled and managed from the MarTech3D CMS, so you can update or change it at any time β no rebuild required.
β¨ What makes it interactive?
- Users can click or tap hotspots directly inside the 3D scene
- Pop-ups appear as clean overlays without exiting the experience
- Videos play inline
- 3D models within the popup can be rotated, zoomed, and explored independently
- CMS fields let you control title, content, media, and interactions per hotspot
βοΈ How do I manage hotspot content?
All hotspot content is controlled from the MarTech3D Engine CMS.
- No coding required
- Update product specs, add new videos, swap out PDFs at any time
- Changes go live automatically (or sync offline apps via the Launcher)
You can even reuse the same product info across multiple environments.
π§ What are they useful for?
- Sales tools β reps can click a product in the scene to open live spec sheets
- Customer education β let buyers self-explore in more depth
- Training and onboarding β explain components, features, or workflows
- Trade shows β great for touchscreens or interactive displays
π Online and offline support
Hotspots work seamlessly in both:
- π Online mode β hosted or embedded in your website
- π₯οΈ Offline mode β via the Martech3D Launcher for Windows
Sync the app to refresh the latest content if using offline.
Want to add product hotspots to your app?
Speak to your MarTech3D account manager β weβll help you design the best hotspot structure for your app, and set up your CMS so itβs easy to manage going forward.