How real-time product swaps and selectors work in MarTech3D
MarTech3D lets you create real-time product swaps and interactive selectors directly inside your 3D apps. This gives users the power to explore different products, models, variants, or configurations β all within the same environment.
Itβs fast, intuitive, and fully visual β no reloading, no separate files, no technical knowledge required.
π What is a product swap?
A product swap lets the user instantly switch between products in a shared scene.
Examples:
- Swap one machine model for another in the same factory setting
- Show the same product in different sizes, specs, or finishes
- Let users explore variations β e.g. a steel vs. plastic version
- Instantly replace a forklift, conveyor, or cabinet with another from your product line
This is ideal for comparing models side by side or tailoring demos to different buyers.
ποΈ What is a product selector?
A product selector is a visual menu, dropdown, or grid that allows the user to choose what product appears in the 3D scene.
Selectors can include:
- Product names, thumbnails, or icons
- Filtered options (e.g. by category, material, use case)
- Multi-layer selection (e.g. choose model β then size β then color)
βοΈ How it works
All swaps are:
- Handled in real-time using our optimised 3D engine
- Seamlessly integrated β no app reloads or lag
- Controlled via a built-in UI or customised menu
- Available online and offline
The 3D scene updates instantly based on the userβs selection, with full interactivity preserved.
π§© Can I customise the experience?
Yes β you can define:
- Which products are swappable
- Whether they appear in the same location or change the entire scene
- How the selector looks and behaves
- Whether swaps trigger other events (like camera movements or animations)
π§ Why use real-time product swaps?
- Give buyers control β let them explore the model that fits their needs
- Reduce complexity β one app covers your whole range
- Create scalable tools β no need for multiple apps or pages
- Support sales β reps can tailor demos in real time
π Works online and offline
All product swaps and selectors are available in both:
- π Online browser-based apps
- π₯οΈ Offline mode via the MarTech3D Launcher for Windows
Want to build your own selector?
Our team can help design a branded, intuitive selector UI and load in your full product range β just speak to your MarTech3D account manager.