Create 360 Spin Product Animations

🎥 Creating 360° Product Animations

You can generate smooth, professional 360° spin animations directly from your product in MarTech3D | Engine.

These animations are ideal for:

🌐 Website product pages
📊 Sales presentations
🎬 Marketing and social content
📱 Digital campaigns and ads

🧭 How to Create a 360° Animation

From your Product Library, locate the product you want to animate.

Click the menu (⋮) on the product tile.

2️⃣ Select “Manage Product”

From the dropdown menu, click:

Manage Product

3️⃣ Go to Animation Renders

In the left-hand panel, click:

Animation Renders

4️⃣ Click “Generate 360 Animation”

Click:

Generate 360 Animation

⚙️ Animation Settings Explained

When you create a 360° animation, you can control how it looks and behaves using the settings below:

🎨 Background

Controls the background colour of your animation.

White or neutral backgrounds are best for most use cases
Custom backgrounds can be used for branded content

👉 Keep it simple for maximum reuse across website, sales, and campaigns.

💡 Lighting

Defines how your product is lit.

Studio Light is recommended for clean, professional output
Alternative lighting setups can create mood or highlight features

👉 Lighting has a major impact on perceived product quality.

🖼 Resolution

Sets the output size of your animation.

1080 × 1080 is standard for web and social
Higher resolutions improve quality but increase file size

👉 Use higher resolution for presentations or video production.

⏱ Duration

Controls how long the full 360° rotation takes.

Example: 5 seconds (150 frames @ 30fps)

👉 Shorter duration = faster, more dynamic

👉 Longer duration = smoother, more detailed viewing

🎞 Framerate (FPS)

Controls how smooth the animation appears.

30 fps is the recommended standard
Higher FPS = smoother animation but larger files

🔄 Start Angle

Defines where the rotation begins (0° to 360°).

👉 Useful if you want the animation to start from a specific product angle.

▶️ Generate the Animation

Once your settings are configured, click:

Generate Animation

Your 360° animation will begin rendering automatically.

⏳ Rendering Time

Rendering time depends on:

Model complexity
Resolution
Duration

You can continue working while your animation processes.

✅ Best Practice Tips

Use Studio Light + White background for most use cases
Keep duration between 4–6 seconds for web and social
Stick to 1080 × 1080 for consistent output
Reuse animations across website, sales, and campaigns

⚠️ Troubleshooting

Animation looks too fast

Increase the duration.

File size is too large

Reduce resolution or keep to 30 fps.

Product not clearly visible

Adjust lighting or start angle.

💬 Need Help?

If you’re having trouble generating animations or not getting the output you expect, our support team is here to help.

📩 Contact us at support@martech3d.com

or use the support chat inside the platform

Please include:

Product name
Your animation settings
A screenshot or example of the issue